Digital Marketing Workshop – June 2014

Members Digital Marketing Workshop – with Brilliant Noise
Lighthouse, Brighton
Tuesday 17 June 2014, 10am – 6pm
£10 per person including lunch and drinks

Would you like to engage with your audience more using digital tools and social media? Would you like to have a better understanding of how audiences interact online with film culture in the South East?

Join us on Tuesday 17 June for a special workshop for members focusing on Digital Marketing and the Digital Landscape in the South East.

This workshop is for any Film Hub South East members who are interested in building on their knowledge of social media (and for beginners!) and want to forge stronger relationships with their audiences.

The workshop will be run by Brighton-based Digital Strategy and Innovation agency Brilliant Noise, who we have recently been commissioned to carry out a detailed piece of research analysing the current landscape in the South East in terms of digital culture and its relationship to film viewing, and ways to engage audiences through digital tools and technology. This workshop will give members a chance to explore this research in detail and learn how to apply it to their own work with audiences.

The workshop will include 5 hours of training, lunch, and be followed by networking drinks. Registration is just £10 and includes lunch and drinks.


SCHEDULE

10.00 – 10.30: Registration and tea/coffee
10.30 – 13.30: Morning session
13.30 – 14.15: Lunch
14.15 – 16.30: Afternoon session
16.30 – 18.00: Networking drinks

The morning and afternoon sessions will also include tea breaks.

The workshop sessions will cover:

Digital Best Practice
– Introduction to social media, best practice examples and looking at how, where and why content will work for you.
Creative execise in groups

The Digital Landscape in the South East
– Looking at the digital landscape in the South East, including audience, competitors and engagement tools.
Creative exercise in groups

Collaboration and Ways of Working
– Introduction to digital way of working, systems and the need of members when it comes to collaboration.
Creative exercise in groups


FEES

Fees are £10 (inc VAT). Fees include participation on the course, tea and coffee, lunch, and drinks during the networking session at the end of the day.

If you require financial support towards travel costs please contact the Film Hub South East office on filmhubse@brighton.ac.uk or 01273 643119.


FURTHER INFORMATION

If you require any further information on this course or have any questions please contact the Film Hub South East office on filmhubse@brighton.ac.uk or 01273 643119.